Alfreda | The Draped Maxi Dress

QUIETLY DRAMATIC
FROM NECK TO HEM

Every wardrobe needs one black dress that can carry a whole evening on its own. Alfreda is that dress. Soft folds at the neckline, a gathered waist and a cascade of ruffles down one side make it feel special the moment it goes on, yet the long sleeves and long line keep it graceful rather than showy. Add earrings, pick up a clutch and you are ready.

WHY THE ALFREDA?

• A neckline that frames you: Soft draped folds sit wide across the collarbone, framing the face and shoulders beautifully. It is the detail that makes the dress look expensive.
  
  
• Gathered where it flatters: Gentle ruching at the waist draws the eye in and smooths over the middle, so the shape looks elegant from every angle.
  
  
• A cascade that moves with you: A ruffle falls from the hip all the way to the hem, then flares softly at the floor. It sways as you walk and catches the light in photographs.
  
  
• Long sleeves, long line: Fitted sleeves cover the arms and the maxi length falls to the ankle, so you feel elegant and covered at once.
  
  
• Black, sizes XS to 2XL: Classic black that suits every occasion and every skin tone, from winter weddings to New Year's Eve. Take your usual size.